DESOLAAT, a photography book of reality at its purest
Editorial
Strategy, Identity, Digital
OYO
Strategy & copywriting,
James Lees
Webdevelopment, Glue
Context OYO is an architectural studio that challenges conventions to reveal the true potential of space.
Concept & Design The brand identity needed to express the studio's forward-thinking attitude, which is both bold and subdued; friendly yet professional and applicable to all scales of projects.
A set of patterns allowed us to express the more playful side of the brand on a second level, referring to a mix of organic, technical and abstract representations of materials and surfaces. Six key concepts were developed to communicate the process, values and culture of the studio.
Digital The website needed to showcase projects and office culture. Integration of video content and large visuals were an important part of the brief, along with expressing the studio’s vision and process.
OYO
Strategy & copywriting,
James Lees
Webdevelopment, Glue