GM 09

Goedmoed, lowering the threshold for children to seek help

Identity

Goedmoed, lowering the threshold for children to seek help Identity

Context Goedmoed is a mourning and loss counseling practice for children. We helped with a name and identity that is friendly, approachable and supportive. Hereby we aim to lower the threshold for seeking professional help.

Concept & Design Our aim for Goedmoed was to lower the threshold for seeking professional help by designing an identity that was friendly, approachable and supportive. The various hand illustrations are a metaphor for the comfort and support Goedmoed provides its patients.

GM 01
WORK Goedmoed 2a
GM 02a
WORK Goedmoed 5
WORK Goedmoed 6
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WORK Goedmoed 62